There has been a startling growth on twitter over the years and has exploded to millions of users in the last few years. There is no question that it is reminiscent of Google and Facebook in their early days. Twitter has taken the internet by storm and has become one of the most important ways to receive breaking news. Many celebrities have made twitter accounts, most notably President Barack Obama with a huge following of over 2 million. 
Twitter has the potential to change American Business. As twitter grows, it will increasingly become a place where companies build brands, do research and send information to customers. I believe it will have a profound effect on the general public. Twitter can be the future of search, perhaps giving google a run for its money. As far as news, twitter can deliver real-time content. For example, twitter displays real time streams of news and information. Twitter already represents the masses and can deliver more trustworthy results. Twitter can change the way news is broadcast. However it is too early to assert that Twitter will become a Google Killer but it has the potential to be considered a search engine.
The fact that twitter keeps it to 140 characters or less can be great for part of society who enjoys skimming and doesn't want to read through pages of content to find what they want.
It will be interesting to discover what twitter holds for the public in the future.
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